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Sales & Marketing Executive



Marketing & Communications, Sales & Business Development
Hong Kong
Posted on Wednesday, May 31, 2023

We are looking for a organized, aggressive, presentable and committed team player in uplift the development of our reputable UK Exam Broad covering HK, Macau & Taiwan region. With the increasing demand on International Qualifications, we offer seamless learning solutions and resources to help learners’ progression pathways in every step of their way.


  • Identify business opportunities on potential partners with appropriate qualifications, preparatory resources and relevant professional development services to them.

  • Offer professional advice and propose relevant products/services on customer-centric base

  • Play a vital role in accelerate team yearly revenue growth through new/existing businesses development.

  • Make initiative and implement strategy to deliver financial targets.

  • Organize and plan marketing events including education fairs, seminars, teacher trainings, student award ceremonies, social media and digital marketing campaigns.

  • Support and execute sales and marketing activities, operation on academic qualifications and learning courseware to different scope of customers (B2B and B2C).

  • Communicate frequently and effectively with external customers and internal local & international colleagues.

  • Collect marketing intelligence including conducting primary and secondary market research

  • Support and execute PR activities including prepare materials for public exposure in English and Chinese.

  • Prepare and liaise with overseas on local marketing collaterals including copywriting, design and production.


  • Bachelor’s Degree or above

  • Fluent in English and Chinese

  • Active listener, learner, communicator and executor. Able to adapt on ever changing markets and work tasks

  • Outgoing with pleasant conversational manner, able to communicate effectively with different types of customers

  • Knowledge on Exam or Assessment Business will be an added advantage

  • Comfortable to work independently and within a team

  • Maintain professional, proactive and innovative manner

  • Able to work under pressure and meet deadline with limited time given

What to expect from Pearson

Did you know Pearson is one of the 10 most innovative education companies of 2022?

At Pearson, we add life to a lifetime of learning so everyone can realize the life they imagine. We do this by creating vibrant and enriching learning experiences designed for real-life impact. We are on a journey to be 100 percent digital to meet the changing needs of the global population by developing a new strategy with ambitious targets. To deliver on our strategic vision, we have five business divisions that are the foundation for the long-term growth of the company: Assessment & Qualifications, Virtual Learning, English Language Learning, Workforce Skills and Higher Education. Alongside these, we have our corporate divisions: Digital & Technology, Finance, Global Corporate Marketing & Communications, Human Resources, Legal, Strategy and Direct to Consumer. Learn more at We are Pearson.

We value the power of an inclusive culture and also a strong sense of belonging. We promote a culture where differences are embraced, opportunities are accessible, consideration and respect are the norm and all individuals are supported in reaching their full potential. Through our talent, we believe that diversity, equity and inclusion make us a more innovative and vibrant place to work. People are at the center, and we are committed to building a workplace where talent can learn, grow and thrive.

Pearson is an Affirmative Action and Equal Opportunity Employer and a member of E-Verify. We want a team that represents a variety of backgrounds, perspectives and skills. The more inclusive we are, the better our work will be. All employment decisions are based on qualifications, merit and business need. All qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, sexual orientation, gender identity, gender expression, age, national origin, protected veteran status, disability status or any other group protected by law. We strive for a workforce that reflects the diversity of our communities.

To learn more about Pearson’s commitment to a diverse and inclusive workforce, navigate to: Diversity, Equity & Inclusion at Pearson.

Note that the information you provide will stay confidential and will be stored securely. It will not be seen by those involved in making decisions as part of the recruitment process.


Organization: Assessment & Qualifications

Schedule: FULL_TIME

Req ID: 11964